Gigamon Brand Refresh
Role:
Creative Director
Year:
2025

Old Branding

The New Identity
Refreshed Color Palette
People love the Gigamon orange, but too much of it can be, well, too much. So I broadened up the palette and introduced gradients to add interest and depth to the orange.
Visual Toolkit
gradient icon set

refreshed photography

isometric illustration
Digital Assets
Website, social, and paid madia

old website


new website
Fun website elements
404 page and chatbot refresh

old chatbot icon
new chatbot icon with sleepy bot in sleep mode
Brand Book
